First published in 1931 the robert collier letter book is by far the top book on writing sales letters but it goes beyond that as every great copywriter knows these techniques are directly transferable to the internet whether through web copy or email or whatever. Robert collier was an american author of self help and new thought metaphysical books in the 20th century he was the nephew of peter fenelon collier founder of colliers weekly he was involved in writing editing and research for most of his life. The robert collier letter book remains one of the more useful books on writing sales letters as every great copywriter knows these techniques are directly transferable to the internet whether through web copy or email or whatever. The robert collier letter book by robert collier bonus ebook by claude c hopkins order in adobe pdf ebook or printed form for 1995 printing charge or click here to order from amazoncom for 2672. The robert collier letter book is one of the great classics of copywriting know howits a gold mine eugene m schwartz author of breakthrough advertising
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